Cookies Policy
Last updated: January 15, 2026
What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the website owners.
Cookies can be "persistent" or "session" cookies. Persistent cookies remain on your device when you go offline, while session cookies are deleted as soon as you close your web browser.
How We Use Cookies
PowerTech Insights Inc. uses cookies for the following purposes:
1. Essential Cookies
These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility. You cannot opt out of these cookies.
- Maintaining your session state as you navigate the site
- Enabling you to log into secure areas
- Preventing fraudulent activity
- Remembering your cookie consent preferences
2. Analytical/Performance Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website's functionality and user experience.
- Tracking which pages are most frequently visited
- Measuring how long visitors spend on each page
- Identifying any errors that occur during browsing
- Analyzing traffic sources and user journeys
3. Marketing/Advertising Cookies
These cookies are used to deliver advertisements that are relevant to you and your interests. They also help us measure the effectiveness of our advertising campaigns.
- Tracking which advertisements you've seen
- Limiting the number of times you see an advertisement
- Measuring click-through rates on promotional content
- Building user profiles for targeted advertising
4. Affiliate Tracking Cookies
When you click on affiliate links to third-party retailers, cookies are used to track the referral and attribute any resulting purchases to our website.
- Identifying that you accessed a retailer's site through our link
- Tracking purchase completions for commission purposes
- Typically valid for 30-90 days after initial click
Third-Party Cookies
In addition to our own cookies, we may also use various third-party cookies to report usage statistics, deliver advertisements, and track affiliate referrals. These include:
| Service | Purpose | Duration |
|---|---|---|
| Google Analytics | Website analytics and usage statistics | Up to 2 years |
| Affiliate Networks | Track referrals and commission attribution | 30-90 days |
| Advertising Partners | Deliver and measure ad effectiveness | Up to 1 year |
Your Choices Regarding Cookies
You have several options for managing cookies:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically:
- View cookies stored on your device
- Delete all or specific cookies
- Block all cookies
- Block third-party cookies only
- Receive notifications when a website wants to set a cookie
Please note that if you disable cookies entirely, some features of our website may not function properly.
How to Manage Cookies in Popular Browsers
- Google Chrome: Settings > Privacy and Security > Cookies and other site data
- Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data
- Apple Safari: Preferences > Privacy > Cookies and website data
- Microsoft Edge: Settings > Cookies and site permissions > Manage cookies
Opt-Out Options
You can opt out of interest-based advertising through these industry programs:
- Digital Advertising Alliance (DAA) - www.aboutads.info/choices
- Network Advertising Initiative (NAI) - www.networkadvertising.org/choices
- Your Online Choices (EU) - www.youronlinechoices.eu
Web Beacons and Similar Technologies
In addition to cookies, we may use other tracking technologies including:
- Web Beacons (Pixel Tags): Small graphic images that help us track user activity and measure campaign effectiveness
- Local Storage: Browser-based storage that persists even after clearing cookies
- Session Replay: Tools that help us understand how users interact with our website (without recording sensitive information)
Changes to This Cookies Policy
We may update this Cookies Policy from time to time to reflect changes in technology, legislation, or our data practices. Any changes will be posted on this page with an updated effective date.
We encourage you to review this policy periodically to stay informed about our use of cookies.
Contact Us
If you have any questions about our use of cookies or this Cookies Policy, please contact us:
PowerTech Insights Inc.
Email: [email protected]
Phone: +1 416-555-2134
Address: 200 Bay Street, Suite 1600, Toronto, ON M5J 2J2, CA
Additional Resources
For more information about cookies and how to manage them, you may find these resources helpful: